Beara Distillery

Creation of a brand identity system, personality, narrative and packaging design for a local brand. In a highly competitive category made even more complex by the unique botanicals that make every gin one-of-a-kind, our information gathering session needed to pin-point exactly what would help this gin to tell it’s story on shelf on and off trade.

Created by a former fisherman, the USP’s of this brand is the location of their distillery on the Beara Penninsula and the seaside botanicals that make the flavour of the liquid so unique. We used this coastal theme as a jump off point to build the logo, colour palette and illustration guide to tell the story across the pack, trade fair stand collaterol and social media assets.

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